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Welcome again to This Week in Apps, the weekly TechCrunch series that recaps the most recent in cell OS information, cell purposes and the general app financial system.
The app financial system in 2023 hit a couple of snags, as shopper spending final yr dropped for the primary time by 2% to $167 billion, in keeping with information.ai’s “State of Cell” report. Nevertheless, downloads are persevering with to develop, up 11% year-over-year in 2022 to succeed in 255 billion. Shoppers are additionally spending extra time in cell apps than ever earlier than. On Android gadgets alone, hours spent in 2022 grew 9%, reaching 4.1 trillion.
This Week in Apps provides a strategy to sustain with this fast-moving trade in a single place with the most recent from the world of apps, together with information, updates, startup fundings, mergers and acquisitions, and rather more.
Would you like This Week in Apps in your inbox each Saturday? Join right here: techcrunch.com/newsletters
AI’s affect on apps

Picture Credit: Bloomberg (opens in a new window) / Getty Pictures
Extra AI apps are on the way in which. It was a giant week for AI information as each Microsoft and Google took the stage at competing occasions to intro their AI developments to the general public. Microsoft fared a bit of higher with its information that OpenAI’s ChatGPT-like tech was coming to Bing, pushing its companion mobile app up into the App Store’s top ranks. In the meantime, Google flubbed a bit with its rival AI, Bard, which, in a broadcast demonstration of the know-how, shared an incorrect answer to a query concerning the James Webb Area Telescope (it was NOT the primary to take an image of an exoplanet, NASA says).
Whereas each AI fashions will often and confidently get issues mistaken at instances, Google’s failure to fact-check the solutions it was displaying off appeared to point the corporate was dashing out the tech in response to Microsoft’s transfer into its territory…which it was.
Google ought to have been far forward on this AI race, having invested in and developed AI know-how for years with assist from a few of the high specialists within the area. But it’s been caught off guard — and never solely by OpenAI.
Earlier than this present AI race, Amazon’s Alexa turned the family identify for AI-powered voice assistants. Google, alternatively, got burned when it confirmed off a few of its extra spectacular shopper purposes of AI. It faced backlash over its consideration of AI ethics when it confirmed off Duplex’s potential to name eating places to guide reservations whereas pretending to sound human. Google additionally typically builds neat AI instruments — like an AI that can generate music from text descriptions — however received’t launch them.
The corporate has gave the impression to be sluggish to maneuver on AI — doubtless hesitant to upset its search and promoting money cow that depends on adverts bought atop an inventory of hyperlinks. Microsoft doesn’t care about that, although, noting that every 1% of search ad share gain it makes is a $2 billion revenue opp.
That’s why what we’ve gotten from Google round AI has been a type of regular stream of smaller AI-powered function drops over time, not some huge and costly overhaul of search that would have killed its margins.
As an alternative, we get issues like multisearch, which expands internet search to incorporate textual content and pictures mixed. Google this week announced it was going global and the close by possibility, multisearch close to me, was additionally rolling out extra broadly.
The corporate additionally rolled out different AI-powered enhancements to issues like translation and Google Maps. For instance, Google at this week’s occasion spoke about its new “immersive view” maps providing extra true-to-life scenes, that are created by leveraging an AI method referred to as neural radiance fields (NeRF). However these maps are solely obtainable in a handful of cities. And as cool as they’re, they really feel extra like an iteration on Road View somewhat than a serious AI leap.
In the meantime, Google used its occasion to indicate off a spread of different options that weren’t AI search demos or ChatGPT rivals. It launched Maps’ AR-powered Stay View, which Google said is hitting a few more cities. (This requires customers to carry up their telephones and scan the realm — not likely a refined gesture should you’re making an attempt to cover the truth that you’re a vacationer and even presumably misplaced!) And it talked about new EV Maps.
Microsoft, alternatively, used its press occasion to totally concentrate on AI as the subsequent evolution of search. It demoed its ChatGPT-like AI in Bing which can also be built-in with its Edge web browser. And it talked intimately about the next-gen OpenAI large language model it’s using, calling it “extra highly effective than ChatGPT,” which definitely excited shoppers.
The corporate additionally cleverly launched a waitlist for the AI-powered Bing that required individuals to set Microsoft defaults on their PC and obtain the Bing app. In consequence, the Bing app is now ranked within the high 10 on the U.S. App Retailer and is the No. 2 Productiveness app behind Gmail. To place this in perspective, the Bing app forward of the AI information had been ranked No. 160 on the U.S. App Retailer’s Productiveness apps chart — in different phrases, virtually invisible.
Google, in the meantime, misplaced $100 billion in market value as Alphabet’s inventory fell after the advert with the AI’s mistake aired forward of the corporate’s occasion.
Whereas the massive race in AI apps remains to be between Google and Microsoft (by way of OpenAI), AI will quickly discover its manner into quite a lot of cell apps by means of integrations. Already, we’ve seen the fake ChatGPT apps arrive and belatedly get the boot from the app shops. Right now, a seek for the time period “ChatGPT” nonetheless returns quite a few apps that indicate they’re related to OpenAI or just presume customers received’t care, so long as they provide a ChatGPT-like expertise. And we’ve seen the AI image generators go viral. Quora this week additionally introduced an AI playground referred to as Poe, which contains a handful of AI chatbots from OpenAI and Anthropic. (See “Downloads” part beneath.)
Shoppers are clearly hungry to see AI put to make use of in apps. The developments additionally enliven what’s change into a stale App Retailer over time, as Apple blocked different new tech, like NFTs, blockchain transactions and Web3 applied sciences from being absolutely purposeful on its App Retailer, forcing startups to build their own.
An finish to Apple’s ban on non-WebKit browsers?

Picture Credit: Jaap Arriens/NurPhoto by way of Getty Pictures
Some browser makers imagine they’ll be capable to launch their very own, non-WebKit-powered browser apps sooner or later, due to anticipated rules that may power Apple to open up its App Retailer to extra competitors.
This week, a number of tales emerged that high browser makers like Mozilla and Google have been engaged on the event of non-WebKit browser apps for iOS. Google Chromium builders, as an illustration, have begun building an iOS browser that makes use of Google’s Blink engine — an app that at the moment wouldn’t be allowed on the App Retailer, as Apple’s pointers particularly state that browser apps “should use the suitable WebKit framework and WebKit Javascript.”
Google, nevertheless, downplayed the information, claiming it was solely a prototype meant to assist it study iOS efficiency.
In a press release, a spokesperson instructed us, “That is an experimental prototype that we’re creating as a part of an open-source undertaking with the purpose to know sure elements of efficiency on iOS. It won’t be obtainable to customers and we’ll proceed to abide by Apple’s insurance policies.”
Google isn’t the one one dabbling on this space. When reached for remark, Mozilla was way more clear about its plans when it was spotted working on a Gecko-based version of Firefox for iOS, clearly indicating that its work is in anticipation of a extra aggressive panorama.
“We abide by Apple’s iOS app retailer insurance policies, and are merely doing a little exploratory work to know the technical challenges for Gecko-based browsers on iOS if these insurance policies have been to alter,” a Mozilla spokesperson instructed us. “We hope the day will come when individuals can freely resolve to make use of the browser of their alternative, together with the chance to pick the engine that underpins it.”
After all, even when Apple have been to speak in confidence to non-WebKit browsers, it may theoretically impose different limits on competing apps to dictate how they’re allowed to make use of system assets. That may be one more reason for the businesses to experiment now so that they’ll be prepared to satisfy any such requirement if and when the App Retailer opens up.
Youngsters’ TikTok utilization once more tops YouTube

Picture Credit: Jonathan Raa/NurPhoto / Getty Pictures
TikTok as soon as once more discovered itself because the social app youngsters and teenagers are spending essentially the most time utilizing all through the day, even outpacing YouTube. In line with an ongoing annual review of kids’ and teens’ app usage and conduct globally, the youthful demographic — minors ranging in ages from 4 by means of 18 — started to observe extra TikTok than YouTube on a mean day by day foundation beginning in June 2020, and TikTok’s numbers have continued to develop ever since.
In June 2020, TikTok overtook YouTube for the primary time, with youngsters watching a mean of 82 minutes per day on TikTok versus a mean of 75 minutes per day on YouTube, in keeping with new information from parental management software program maker Qustodio.
This previous yr, the gulf between the 2 widened, it mentioned, as youngsters in 2022 noticed their common day by day use of TikTok climb to a whopping 107 minutes, or 60% longer than the time they spent watching video content material on YouTube (67 minutes).

Picture Credit: Qustodio
TikTok was additionally used extra, by way of common day by day minutes, than different social apps like Snapchat, Instagram, Fb, Pinterest and Twitter.
The examine was revealed upfront of a TikTok-focused Congressional hearing. In March, TikTok CEO Shou Zi Chew will testify earlier than the Home Power and Commerce Committee concerning the app’s information safety, ties to China, privateness considerations and impacts on youngsters.
Social media considerations additionally got a shoutout throughout President Biden’s State of the Union address this week when he pressed Congress to move laws to guard shoppers from Large Tech. “We should lastly maintain social media firms accountable…It’s time to move bipartisan laws to cease Large Tech from gathering private information on youngsters and youngsters on-line, ban focused promoting to youngsters, and impose stricter limits on the private information these firms acquire on all of us.”
Apple
- A redesigned Dwelling app is due to arrive within the forthcoming iOS 16.4 replace. The function had initially appeared in iOS 16.2 however was pulled out earlier than launch.
- Apple’s tvOS and HomePod software program was updated to 16.3.1.
- Some customers have been complaining about iCloud backup points after updating to iOS 16.3.
Android
- Google launched the first Developer Preview of Android 14, which helps a spread of gadgets, together with tablets and foldable form factors. Among the changes are a number of background optimizations, help for bigger fonts (customers can scale them as much as 200%), per-app language preferences, varied privateness and safety updates, customization options, the power to dam the set up of apps (with a targetSdkVersion decrease than 23) to guard in opposition to malware, passkeys help and extra.
- Android TV 13 was additionally finally launched. Android 13 has been obtainable for telephones and tablets for practically a yr and a half.
- Google introduced the alpha release of Credential Manager, a brand new Jetpack API that enables app builders to simplify customers’ authentication journey whereas additionally including help for passkeys.
- It additionally rolled out the latest version of the Google Cell Adverts SDK (10.0.0).
Gaming

Picture Credit: Cyan Worlds
- A remastered version of the traditional puzzle sport Myst arrived on iOS. The brand new sport, Myst Cell, is predicated on the remastered sport that was already launched on Oculus VR headsets and the PC, however has been rebuilt for Apple’s M1 and M2 chipsets on newer gadgets. The sport is free to obtain and discover the primary location however to proceed, you’ll have to pay $14.99.
- Activision offered perception into its mobile gaming portfolio during Q4 earnings, noting that Name of Responsibility Cell grew by double-digits YoY and set a brand new quarterly document and 10-year-old Sweet Crush Saga noticed 20% YoY web bookings development. General, King’s income grew 6% YoY with web bookings up 9%.
- Rogue Video games announced a number of new titles coming completely to Netflix, together with a twin-stick Roguelite shooter Mud & Neon, which received the general Better of Present award at PAX West; and Highwater, an atmospheric journey/technique hybrid. Each video games can be obtainable on cell in addition to PC and console, however the Netflix deal offers the video games to iOS and Android subscribers free of charge with no in-app purchases.

Picture Credit: Rogue Video games
Social
- Zenly co-founder Antoine Martin says he’s returning to the social app market with the launch of a brand new firm referred to as Amo. The previous Zenly CEO is working with ex-Zenly managing director Michael Goldenstein and others on the brand new startup, whose purpose is to repair the issues with at the moment’s social networks by specializing in connecting pals in the actual world, not connecting the entire world. Particulars are nonetheless quiet in the meanwhile, however the firm is gathering sign-ups on a waitlist now.

Picture Credit: Amo

Picture Credit: Instagram
- After asserting new API pricing beginning with a $100 fundamental tier, Twitter blocked access to its developer community website. Builders used to entry the location for bulletins and to ask questions. Twitter didn’t clarify if the block was intentional or a bug (like one associated to its API points earlier this week).
- Some Mastodon customers have gone again to Twitter, it appears. Wired reported the decentralized social app and Twitter different has seen its MAUs drop from 2.5 million to now 1.4 million as of the top of January. However Techdirt took issue with the characterization of this as a “slump,” as Wired had referred to as it, noting that Mastodon had grown considerably since Musk took over Twitter, even with the drop. Plus, the Fediverse as a complete, not simply Mastodon, is as much as round 2.6 million MAUs customers, a lot larger than the 600,000 it has within the pre-Musk period. “I’m undecided how going from 600k to 2.6 million in simply a few months may be deemed ‘a hunch.’ It certain appears like fairly rattling good retention general,” scoffed Techdirt’s Mike Masnick.
- Fb creators gained new moderation tools, together with the power to go looking feedback by key phrases, emojis, commenter names and, dates, and take bulk actions, comparable to liking or hiding.
- Throughout This fall earnings, Pinterest reported 450 million MAUs, up 4% YoY however its $877 million in income missed expectations. The corporate mentioned it might concentrate on shoppable movies.
Messaging

Picture Credit: WhatsApp
- WhatsApp added the power to submit a Standing to a non-public viewers alongside with 30-second Voice Status messages, Standing reactions and extra throughout iOS, Android and the net.
- Telegram added a brand new profile photograph maker that turns stickers or animated emoji into your pfp, plus instruments to translate complete chats, help for sorting emoji by classes, detailed pie charts for viewing community utilization and different options in its latest update.
Courting

Picture Credit: OkCupid
- ChatGPT for locating love? OkCupid began testing match questions that have been generated by ChatGPT. The questions assist daters discover compatibility with others throughout a spread of innocuous questions, like “are you a morning particular person or an evening particular person?” (Sure, the bot got here up with that one!)
- Tinder added an incognito mode that permits you to browse that solely reveals your profile to these you’ve appreciated. It additionally added a “block profile” function for hiding your self from individuals you understand if you encounter them within the app amongst different privateness modifications.
Leisure

Picture Credit: Netflix
- Netflix’s password crackdown isn’t going properly as quite a lot of offended clients at the moment are planning to boycott the changes by canceling their service.
- Customers are particularly upset over the rules that affect prolonged households from sharing accounts — like mother and father who pay for his or her faculty college students’ accounts or grown youngsters who pay for his or her aged mother and father’ entry — plus, households the place a member recurrently travels for work (or is deployed abroad). The modifications additionally affect individuals with a number of houses. Subscribers say they’re already paying for further screens and that must be sufficient.
- Netflix claims that every one anybody has to do is reauthenticate as soon as per 30 days with the app on the family’s foremost location, however shoppers see that requirement as a burden — and an impossibility in some circumstances. In the event that they don’t, although, the “touring” account may lose entry. Netflix will power individuals to pay further for the freeloaders or they will select emigrate to a brand new account with a profile switch function. It stays to be seen if Netflix will hold these identical guidelines within the U.S., because the rollout has been exterior to its house marketplace for now.
- Spotify now lets you block playlists from impacting your “style profile.” This might enable individuals to dam sure playlists, like these used for learning, sleeping, understanding or these favored by the children, from influencing their suggestions.

Picture Credit: Spotify
And many others.
- Sensor Tower reported on the state of health apps, noting that Well being and Health apps in Europe reached 232 million installs final yr, up 16% from 2019. The agency mentioned it now takes practically $4 million in gross income in a given month to change into the No. 1 ranked Well being and Health app on the app shops, up 23% from the $3.5 million required in 2021.
- Robinhood mentioned it’s going to buy up to 55 million shares, or 7%+ of its excellent shares, that had been purchased by Sam Bankman-Fried in 2022. The corporate reported $380 million in income in This fall, up 5% YoY and a web loss down 61% to $166 million. 2022 income was down 25% YoY to $1.36 billion.
- Courageous’s iOS and Android apps added support for Solana’s DApp in its built-in web3 pockets.
- DoorDash integrated with fuel financial savings app GasBuddy to permit its drivers to search out the most cost effective close by fuel.
- Flipboard’s iOS and Android apps were updated with support for its new Notes feature that lets Flipboard journal curators dialog with their readers by means of quick notes, intros and polls.
- PayPal is getting a new CEO as Dan Schulman prepares to go away at yr’s finish. The corporate additionally reported Q4 revenue up 7% YoY to $7.33 billion and TPV up 5% to $357.4 billion.
- Uber integrated its driver app with Apple CarPlay. Higher late than by no means.
- Fantastical’s in style calendar app added support for Live Activities so now you can see upcoming occasions on the Lock Display.
- Japan’s Truthful Commerce Fee issued a new report relating to its investigation of Apple and Google’s app shops. The report accuses each firms of “abuse of a superior bargaining place,” and makes a number of suggestions, together with these round commissions and in-app funds and says the businesses mustn’t benefit from options not made obtainable to builders. It doesn’t explicitly say the platforms have to host third-party app shops, nevertheless.
- The Indian authorities provided additional particulars about its ban on more than 90 lending apps, together with its considerations over Chinese language affect. China buyers have been on the cap tables of a few of the banned apps, it mentioned, and apps have been storing person information exterior the nation. Cash laundering and different mortgage practices have been additionally a priority. Later within the week, it lifted the ban on PayU’s LazyPay, Kissht, KreditBee, Indiabulls’ Dwelling Loans, mPokket, Buddy Mortgage and Faircent after reviewing their cap tables for Chinese language buyers.
- Google Play started requiring regulatory approval for loan apps in Nigeria and Kenya as of January 31, matching comparable guidelines in India, Indonesia and the Philippines.
- U.S. policymakers are concerned about TikTok’s plan to permit oversight of its algorithm as an alternative choice to a ban, noting that it might be technically difficult and there may nonetheless be backdoors that allowed China’s authorities to govern content material on the platform.
- Utah is pushing through new bills that may require social media firms to confirm customers’ ages and provides mother and father entry to their youngsters’ accounts.
- In a presentation to the EU, Meta confirmed information that indicated that pop-up content material warnings decreased the sharing of flagged posts by 25% on Fb and 38% on Instagram. TikTok, for comparability, reviews a discount of 29%.
- Lunar, a Danish neobank final valued at $2.2 billion, raised $38 million from undisclosed buyers to proceed to construct its banking and monetary providers platform. The corporate final yr raised a Sequence D extension that introduced its whole funding then to €280 million.
- Meta obtained the go-ahead to acquire VR software maker Within, regardless of FTC considerations. The corporate’s flagship app is the VR health app Supernatural.
- Fintech app Fierce, which provides free inventory buying and selling, checking and later crypto, launched on iOS after receiving $10 million in seed funding from buyers together with Pendrell, AP Capital, Wheelhouse Digital Studios, Area Whale Capital and different angels.
Poe

Picture Credit: Quora
Q&A platform Quora opened up public access to its new AI chatbot app, Poe, which lets customers ask questions and get solutions from a spread of AI chatbots, together with these from ChatGPT maker OpenAI, and different firms like Anthropic. Past permitting customers to experiment with new AI applied sciences, Poe’s content material will finally assist to evolve Quora itself. If and when Poe’s content material meets a excessive sufficient high quality customary, it is going to be distributed on Quora’s web site itself, the place it has the power to succeed in Quora’s 400 million month-to-month guests, the corporate mentioned.
At launch, there are three common data chatbots: Sage, Claude and Dragonfly. Each Sage and Dragonfly are powered by OpenAI whereas Claude is powered by Anthropic know-how. All have their very own limitations at current. As an illustration, Sage and Claude don’t have data of occasions after 2021, and Dragonfly might refuse to reply some questions. All three have additionally been recognized to make incorrect statements — which is one more reason why Quora itself isn’t instantly integrating Poe into its service. Builders may also be capable to add their very own bots to Poe sooner or later.
Epic Video games’ Postparty

Picture Credit: Epic Video games
Fortnite maker Epic Video games launched a new clip-sharing app referred to as Postparty on iOS and Android that provides players a strategy to simply share their clips on social media. The app permits for sharing from Xbox, Swap, PlayStation and PC for Fortnite customers and simply Xbox and PlayStation for Epic’s Rocket League. Fortnite customers will see the app promoted after an in-game kill, prompting them to obtain the app to allow them to share clips. The app was created by Houseparty developer Life on Air, acquired by Epic in 2019. (Houseparty shut down in 2021.) After sharing their first clip from the app, Fortnite customers will get particular in-game pores and skin, spray and wrap.
Spillt

Picture Credit: Spillt
A former Instagram engineer launched a brand new recipe app referred to as Spillt, coated by The Information, which helps customers discover, arrange and prepare dinner recipes — the latter by helpfully conserving the cellphone’s display on throughout the recipe’s prep. That’s a function the favored Pestle app also has, together with its voice-powered guided cooking, nevertheless. However Spillt’s worth proposition is that it provides a manner for customers to see which recipes their pals are saving in a Information Feed of types. It stays to be seen if it could truly achieve traction amid a sea of recipe apps, nevertheless it’s not less than differentiated from the set of “TikTok for cooking” apps which can be in the marketplace at the moment.
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